Privacy Policy | Opti Scents

Opti Scents (Pty) Ltd ("Opti Scents", "we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or make a purchase, in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African privacy legislation.

By using our website, you consent to the practices described in this policy.

1. Information We Collect

Information you provide directly

•Name, email address, and phone number when creating an account or placing an order
•Billing and shipping address
•Payment details (processed securely via Paystack — we do not store card numbers)
•Messages you send via our contact form

Information collected automatically

•IP address and browser/device information
•Pages visited and time spent on our site
•Referring website or search terms
•Cookies and similar tracking technologies (see Section 6)

2. How We Use Your Information

We use your personal information to:

•Process and fulfil your orders and send order confirmations
•Communicate with you about your account or orders
•Provide customer support
•Send promotional emails (only with your consent — you may opt out at any time)
•Improve our website, products, and services
•Detect and prevent fraud or abuse
•Comply with legal obligations

3. Sharing Your Information

We do not sell your personal information. We share it only where necessary:

Payment processors: Paystack processes payments on our behalf. Your payment data is subject to Paystack's privacy policy.

Courier & logistics partners: We share your name and address with our shipping partners solely to deliver your order.

Legal obligations: We may disclose information if required by law, court order, or to protect our legal rights.

4. Your Rights Under POPIA

As a data subject, you have the right to:

•Access the personal information we hold about you
•Request correction of inaccurate or incomplete information
•Request deletion of your personal information, subject to legal retention requirements
•Object to the processing of your information for direct marketing
•Withdraw consent at any time (where processing is based on consent)
•Lodge a complaint with the Information Regulator of South Africa

To exercise any of these rights, contact us at privacy@optiscents.co.za.

5. Data Retention & Security

We retain your personal information for as long as necessary to fulfil the purposes described in this policy, or as required by law. Order records are retained for a minimum of 5 years in compliance with South African tax legislation.

We implement appropriate technical and organisational measures to protect your information against unauthorised access, loss, or destruction, including SSL/TLS encryption and secure payment processing.

6. Cookies

We use cookies and similar technologies to improve your browsing experience and understand how our site is used. Cookies we use include:

Essential cookies: Required for the website to function (cart, session, authentication). Cannot be disabled.

Analytics cookies: Help us understand how visitors interact with our site. Only set with your consent.

Marketing cookies: Used to show relevant advertising. Only set with your consent.

You can manage your cookie preferences at any time via the cookie banner on our website or your browser settings.

7. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be communicated by updating the "Last updated" date at the top of this page. We encourage you to review this policy periodically.

8. Contact Us

Opti Scents (Pty) Ltd

Email: privacy@optiscents.co.za

Country: South Africa

Information Regulator (South Africa): inforeg@justice.gov.za